College student-athletes can now be legally paid for the use of their “name, image and likeness” (NIL) without risking NCAA eligibility. But if you support an athlete through NIL contributions, know that payments made directly to student-athletes aren’t tax-deductible. Contributions to organizations commonly called “collectives” may be deductible, but be sure to clear three key hurdles: 1) Itemize deductions on your return, 2) give only to a collective that’s a tax-exempt charity, and 3) don’t earmark payments for specific athletes or make them in exchange for substantial benefits, such as season tickets. Contact us to learn more.
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